The man behind the curtain

My name is Jim Hazen and for the last 9 years I’ve worked at IBM and Lenovo, mainly in the area of web analytics and have now made the leap to the agency world at Capstrat as the Web Analytics Director. I occasionally blog somewhat coherently on that topic and the rest of the time I write about whatever happens to pop into my head, including rants about my life in grad school, music, sports, and other stuff that interests me enough to type about it. All the comments on this blog are mine, and mine alone, and not a reflection of the company I work for.

Link to my LinkedIn profile.


2 thoughts on “The man behind the curtain

  1. Dear Jim
    Thank you so much for sharing your thoughts and experience with Omniture. I feel very much the same way as you do and for the last 2 years I have been wondering if I really should be the only one on this planet with the same worries. I am very passionate about the Omniture tools but I sometimes think life would be easier tunnel-digging in the alps with a small hammer. At least I would be able to see I was getting some where every day 🙂 (This is perhaps a slight exaggeration – and things are getting better). There is another bolg documenting SiteCatalyst issues that might interest you – please see

  2. Jim – i’d like your help

    I’m interested in tracking solutions that deal with display and PPC. Right now I’m having to work with DART, but I’m less than happy. You’d have to hold a gun to my head to make me consider omniture, so I’m looking for alternatives. In short i want to understand the impact of display on PPC (and vice versa). Would love to hear your thoughts.

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