Measuring PR

Since I am now writing in 2 places, I am testing which spot gets the most traffic and how many folks cross over to the Capstrat blog. I am wondering if my little blog generates more traffic than the Capstrat blog based on the same topic. So thanks for being part of my experiment. For those that haven’t bookmarked the Capstrat blog, here is the link to my latest post: Evaluating PR’s Return on Investment – Part 1

This particular post is part of a series I am working on that hopes to give some insight in how to go about measuring public relations efforts while also incorporating some of the tricks I’ve learned over the years of doing web analytics followed up with some potential case studies. If you have any suggestions please feel free to write.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s